The Journey Of Gypsy & the Wolf Co.
Gypsy & the Wolf Co is all about helping women express their inner goddess; being real, being true to yourself and making the most of every day. It’s not just a name, not just a brand, it’s a philosophy, and a set of values we embody through the products we source and the service we provide.
I was named after my grandmother – Ourania (Nia) – one of 9 Greek sisters, each of whom was named after one of the 9 Muses, who were created to help humanity become the best they could be.
Ourania was an ancient Greek goddess, and the eldest of the 9 Muses, embodying universal love, majesty, power, beauty and grace and is associated with the blue planet – Uranus.
In my late teens and twenties I learned all about the world of business from my dad. I learned how to make something from nothing, and blend a strong entrepreneurial spirit with a grounding in kindness and generosity.
Since my early 20s I have run and owned successful stores and seven years ago I took the leap of faith and started my own label.
At the end of 2020, I opened to doors to my new Lifestyle Boutique - Gypsy & the Wolf Co in Burleigh Heads, Queensland.
As a single mother I’ve learned to overcome adversity, heart-break and disappointment and to celebrate success with those who really count. I’ve had to learn to trust my inner goddess, listen to my feminine gut instinct and follow through.
The journey hasn't been easy and it's far from over and that's the most exciting part... so thank you Muses for being a part of it!
Like the Goddess Ourania, here at Gypsy & the Wolf Co we strive to express universal love, majesty, power, beauty and grace – finding a balance between the earth and the stars.
At Gypsy & the Wolf Co we aim to source the most beautiful, comfortable clothing, communicate the latest trends in fashion, and provide excellent customer service.
Yours in beauty and strength,